introducing 3 foreign outdoor brands you should get acquainted with

​It goes without saying that brands like 'Patagonia' and 'North Face' have been instrumental in bringing technical outdoor gear into the "mainstream" and it’s hard to argue the value they provide: Patagonia’s environmental efforts and no questions asked return/exchange policy are good enough reasons to support the brand and North Face makes cost-conscious, weather proof products for the masses.

​However, in an effort to escape that @midtownuniform style monotony lets explore some of the hottest brands from abroad that are about to make waves in the US. 

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Klattermusen (Sweden)

​Born out of necessity for the harsh living conditions in Scandinavia, Klattermusen has been outfitting climbers, hikers and adventurers for unforgiving weather and unpredictable situations since 1975. Notorious amongst hardcore mountaineers for their durability and attention to detail, Klattermusen’s offering which spans from backpacks to shell and insulated jackets, will expand its visibility in the States in the coming months. 

Klattermusen is a breath of fresh air for folks looking for cool outerwear options beyond the typical Arc’tyrx/Patagonia vortex we find ourselves stuck in. The LIV Unisex Mountain Down Sweater is a unique take on the classic pullover-style fleece (a la patagonia) that comes in various tonal and two-tone colorways, with added shoulder protection and a high collar that looks as good as it performs.

Other notable options include the soft yet strong Falen Wooly; constructed out of silk, wool and polyester this mid layer hoodie upgrade is perfect for ski touring, running or crushing apres grain grenades on your truck bed in the parking lot.

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Houdini Sportswear (Sweden)

​Sustainable Swedish outdoor brand Houdini Sportswear that has been turning heads in Europe since 1993,  and is currently ramping up its North American distribution 

Houdini is like Fjallraven’s more fashion conscious younger brother with their tonal colorways and sleek designs that combine only the best parts of off-piste ski trends and Scandinavian streetwear. For fans of layering, Houdini offers plenty of great options like the Ms Steep Houdi hooded fleece jacket made from Polartec Ⓡ PowerDry Ⓡ which is perfect for powering through long hikes or road trips. Best  paired up with their Ms D Jacket Shell for that crispy European pro-skier vibe that you’ve been going for...
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Nanga (Japan)

The Goose Down Dons of Japan are making a big push into the American market with their exclusive, top-of-the-line constructed products. Famous for their carefully crafted metallic sleeping bags, ‘futon’ camp blanket and responsibly sourced goose/duck down, Nanga also produces some of the radest top layers available on the market. The ‘Down T-Shirt’ is a perfect option for the adventurous dresser with an eye for flair or for a slightly toned down option look no further than the ‘Down Cardigan’ which pairs nicely over a hoodie for cozy nights around the campfire.

Be on the lookout for various product collaborations with stateside outdoor tastemakers like Westerlind US and Hatchet Outdoor Supply Company.
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